If you’ve ever talked to a life insurance agent, you’ve heard the answer “8-10x your income.” That number is partly real and partly designed to sell you a bigger policy. Here are the three honest methods Canadians can use to land on the right amount.
The 10x income rule (the lazy version)
Take your annual gross income, multiply by 10. If you earn $75,000, get $750,000 of coverage. Done.
This is approximately right for a 30-something with kids, a mortgage, and a stay-at-home or part-time-earning spouse. It’s wildly off for: childless DINK couples (you need much less), single people with no dependents (often zero), and high earners with paid-off mortgages (less than 10x).
The DIME method (the better version)
DIME stands for Debt + Income + Mortgage + Education. Add up:
- D — Total debts excluding mortgage: car loan, credit cards, line of credit, student loans
- I — Your income × years of replacement (typical: 10 years; use until youngest child finishes school)
- M — Remaining mortgage balance
- E — Future education costs for any kids ($60-100K per kid for a 4-year Canadian undergrad in 2026 dollars)
Example: 34-year-old with $5K credit card debt, $20K car loan, $380K mortgage, $75K income (with 12 years to replace until youngest finishes high school), and 2 kids who’ll go to university.
$25,000 (debt) + $900,000 (12 × $75K) + $380,000 (mortgage) + $160,000 (2 × $80K education) = $1,465,000 total. Round up to $1.5M of term life insurance.
The bottom-up method (the most accurate)
Calculate the lump sum your family needs to maintain their current lifestyle if you died tomorrow. This requires more math but gives the most accurate number.
- Your family’s annual expenses minus spouse’s net income = annual gap to cover
- Multiply by years until the youngest child becomes financially independent (~age 22)
- Add one-time costs: funeral ($10-15K), final medical, mortgage payoff if you want it gone, education for kids
- Subtract existing assets: savings, existing life insurance, spouse’s life insurance, employer death benefit
Example: Family annual expenses = $80K. Spouse earns $45K net. Annual gap = $35K. Youngest child is 8 → need 14 years of coverage. $35K × 14 = $490K. Add mortgage payoff $380K, funeral $15K, two kids’ education $160K = $1,045K. Subtract $50K in savings + $100K employer policy = need $895K of additional coverage.
How to think about which method to use
- Use 10x rule for back-of-napkin or if your finances are perfectly typical
- Use DIME if you want a quick but defensible number
- Use bottom-up if your situation is unusual: stay-at-home parent, very high or low income, big inheritance coming, etc.
Common situations and rough numbers
- Single, no dependents, no co-signed debt → Often $0. Cover funeral with savings or a small $25K final-expenses policy.
- Married, both working, no kids → 3-5x income each, primarily to cover the mortgage and give the surviving spouse breathing room.
- Married, kids at home, dual income → 8-12x the higher earner’s income, 5-8x the lower earner’s. Both spouses need coverage — replacing a stay-at-home parent costs ~$50K/year in childcare alone.
- Married, kids at home, single income → 12-15x the earning spouse’s income, plus ~$300-500K on the non-earning spouse for childcare replacement.
- Retired with paid-off mortgage and grown kids → Usually $0-100K (final expenses only). Insurance was for the income-earning years.
What term length to pick
The term should cover the years your dependents NEED the insurance — typically until the mortgage is paid off and the youngest child is independent. For a 35-year-old parent of a 5-year-old, a 20-year term covers them until the kid is 25 and the mortgage is mostly gone. Don’t pay for term that extends past when you’d need it.
Frequently asked questions
Should I get term or whole life insurance?
For 95% of Canadians, term is the right answer. A healthy 35-year-old non-smoker can get $1M of 20-year term for roughly $35-45/month in 2026, while the same coverage in whole life runs $700-1,000/month. The insurance industry pushes whole life because the commissions are massive — a typical whole life sale pays the agent 50-100% of the first year’s premium, versus 30-50% on term.
Whole life only makes sense in narrow cases: funding a permanent estate tax liability (think: cottage with huge unrealized capital gains), business owners doing the Insured Retirement Plan strategy, or covering a special-needs dependent who’ll need support forever. If you’re a salaried employee with kids and a mortgage, buy term and invest the difference in your RRSP and TFSA.
Does my group life insurance at work count toward the total?
Yes, but only partially. Most Canadian employer plans give you 1-2x salary as basic coverage, which is real money you should subtract from your DIME number. The catch is that it disappears the day you leave the job, and the conversion options to a personal policy are usually expensive and limited.
My rule of thumb: count employer coverage in your total, but make sure your personally-owned policy alone would cover the mortgage and at least 5 years of income replacement. That way a layoff or job change doesn’t leave your family suddenly underinsured at age 47 when getting new coverage is much pricier.
Do stay-at-home parents really need life insurance?
Yes, and people consistently underestimate this. When my mom asked me about coverage for my sister-in-law who stays home with two kids under five, we ran the numbers — replacing what she does (childcare, meal prep, school logistics, driving) in the GTA would cost about $55-70K/year before tax. Over 10 years, that’s a $600K+ hole.
A $300-500K, 20-year term policy on a stay-at-home parent typically costs $20-30/month for someone in their 30s. Skip it and the surviving spouse is either quitting their job or paying market rates for everything that used to happen invisibly.
Can I just buy coverage through my bank with the mortgage?
You can, but mortgage life insurance from TD, RBC, Scotia, etc. is generally a worse deal than a standalone term policy. The coverage shrinks as you pay down the mortgage (while the premium stays the same), the bank is the beneficiary not your family, and post-claim underwriting means they can deny the payout after you die.
An individually-underwritten term policy from a company like Canada Life, Manulife, or RBC Insurance (the insurance arm, not the bank product) costs less per dollar of coverage, pays your family directly, and lets them decide whether to pay off the mortgage or invest the money.
How often should I review my coverage?
Every major life event — new kid, new mortgage, divorce, big raise, or a parent moving in — and otherwise every 3-5 years. Rates also drop occasionally as you hit milestones like 10 years smoke-free, so it’s worth re-shopping if your health has improved meaningfully since you first bought.
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